In the final part of this series on improving patient experiences with AI-powered technology, it’s time to turn the spotlight on strategy and explore the critical importance of having a single, omnichannel platform for patient engagement.
Jane’s completing a patient registration by answering questions on the phone as she’s driving to work. The system offers to send her an SMS with a link where she can upload a picture of her insurance card and gives her the option to reply to the text with the picture. When she parks at her office, she sends the photo and gets a message saying her patient registration is complete.
It’s simple, convenient experiences like these that patients crave—but rarely receive.
In a recent survey of U.S. consumers, 61% of respondents said they’d like their interactions with healthcare providers to be more like using a convenient online app, like Uber or Instacart.1 And 69% said they’d consider switching to another provider that offers more appealing services.